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Use Color and Copy to Turbocharge your Conversions

Changes to your website's copy (wording) can have a big impact on its conversation rate, even if you're basically saying the same thing. Using A/B comparison testing, these websites optimized their sales copy over time.  Though the meaning stayed mostly the same, How it was said had a major impact on their ROIs:  Systropin did ... [Read Full Article »]
Posted in Conversion Rate Improvement, Ecommerce, eCommerce Design, Uncategorized

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